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East London, also known as the East End, is a popular and exciting area to visit in London. It is located east of the ancient city and north of the River Thames, and is home to some of the capital’s most well-known streets including – Liverpool Street, Brick Lane, and Shoreditch High Street. In the earlier days, the East End was regarded as one of London’s poorest areas and it suffered many hardships through history including, the terror of Jack the Ripper and extensive post-war damage. Nowadays, East London is one of the coolest spots in the city and offers visitors a huge selection of trendy restaurants, hipster bars, and stylish hotels. The area also benefits from its close proximity to many of the city’s biggest and best attractions. Here are some of the top places you should check out when visiting East London:



East London has an endless choice of bars available – from secret cocktail bars, to old-fashioned British pubs. The Mayor of Scaredy Cat Town on Liverpool Street is undoubtedly one of the quirkiest secret bars in London – it can only be accessed through a secret entrance via a fridge! Whereas Simmons is one of the best value drinking spots in the city. It offers a relaxed atmosphere, great music, and an amazing five hour long happy hour, making it the perfect place for after work drinks.

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East London is home to the highest restaurant in the UK – Duck and Waffle. This fine dining restaurant offers a delicious British and European inspired menu and guests can enjoy impeccable service, along with stunning panoramic views over the city. For something less formal, check out Brick Lane Beigel Bake, which is one of the most iconic bagel shops in East London – plus it’s open 24 hours a day!

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East London has a huge selection of hotels – from budget accommodation, all the way to 5-star luxury. If you’re looking for luxury, then the Andaz is considered to be one of the finest hotels in the city. If you prefer a party vibe, then The Curtain is a lively new hotel featuring vibrant rooms, a taco and tequila bar, and a rooftop pool with great views across East London. For budget travellers, Z Shoreditch offers fantastic modern accommodation at great value for money – there is even complimentary cheese and wine afternoons, and free ice cream after 11pm!

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Health and Fitness

If you’re looking for state-of-the-art gym facilities, then head to The Foundry in the centre of Shoreditch – it has been voted one of the best gyms in the world! The Refinery is another popular workout spot in East London. This underground fitness studio creates a welcoming vibe with warmly lit studios and fragrant incense. It offers a great selection of exercise classes to suit even the most demanding work schedule,  as well as workshops and therapies.

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Brick Lane is a prime shopping spot in East London. The area is now home to some of the most popular market and independent retail streets in the city. You can find a huge range of boutique fashion stores, street food, artwork and trendy independent cafes. Columbia Road Flower Market can also be found in East London and is thought to be one of the prettiest street markets in the whole of London. First established in 1869, this market is a beautiful place to browse the different flowers and buy a few to take home.